Background
Our Story
Flash Sports & Media, Inc. (Nasdaq: FLZH) is a vertically integrated cricket media company commercializing the global T20 ecosystem. Flash owns the content and controls the distribution — a combination few in cricket media hold — capturing the full value chain that licensing-led players give away.
Its anchor asset is the commercial and media rights to the Lanka Premier League, with star Sports as current broadcaster and Innovative Production Group FZ, LLC (IPG) integrated as Flash's in-house rights, league-management, and production engine.
From that base, Flash is consolidating LPL, launching new franchise leagues across Malaysia, Singapore, and Zimbabwe, and building owned distribution through its OTT platform and a dedicated cricket channel. Revenue spans media rights, sponsorships, advertising, ticketing, merchandise, and franchise fees. Public on NASDAQ with currency for M&A, Flash is positioned to become the operator of record in T20's next growth markets.
Overview
Who We Are
Flash Sports & Media is a diversified sports, media, and experiential marketing platform focused on the creation, production, and monetization of live events, original content, and branded fan experiences. Operating across multiple sports and entertainment verticals, we combine proprietary intellectual property, strategic partnerships, and high-impact experiential activations to engage global audiences and deliver measurable value for brands, sponsors, and media partners.
Corporate head office Located n Tampa,/FL Operating worldwide with offices in United Arab Emirates, India,, South Africa, and Singapore. Our core operating subsidiary, Innovative Production Group (IPG) brings more than 30 years of collective experience in live sports production.
Flash Business & Revenue Streams
How We Generate Value
The Company derives revenue from multiple streams, primarily related to the production, commercialization, and management of professional cricket leagues and international cricket events.
Production Fee Income
End-to-end live broadcast production for international series and T20 tournaments — 26+ cameras including Hawk-Eye DRS, super slow-motion, spider cam, drone, and 6-DOF robotic "Buggy Cam" technology, plus satellite uplink and post-production.
Franchise Fees
Team ownership and naming rights, jersey sponsorship, merchandising, and stadium-activation rights sold to franchise operators of the Lanka Premier League's competing teams.
Sponsorship Fees
Brand visibility across events via on-field signage, jersey placements, digital promotions, and title/associate sponsorship tiers — with global and regional brand partners.
Broadcast & Streaming Rights
Licensing fees from granting broadcasters and digital platforms the right to air or stream live cricket content across television, digital, pay-TV, mobile, and internet.
Merchandising
Sales of branded apparel, fan gear, and licensed cricket products across team kits, accessories, and collectibles — sold through matchday retail, e-commerce, and partner channels.
Other Revenue
Ticketing, franchisee box catering, ground branding, and on-ground activations at live match venues.
The Lanka Premier League
Consistent, Measurable Growth
Our Purpose
Vision, Mission & Growth
Our Vision
To unite fans and amplify the excitement of sport worldwide.
Our Mission
To shape the future of sports, media, and digital entertainment through innovation.
Our Growth
To drive continued expansion, forge strong partnerships, and build global experiences.
Capabilities
What We Deliver
Unmatched Worldwide Reach
Connecting fans across continents and markets.
Global Brand Integration
Bringing brands into the action across screens, teams, and platforms.
End-to-End Execution
From broadcasts and tournaments to content and live experiences, we deliver it all.